Amy Jones – Snuggledown 'Sleep Wellness'

Snuggledown
Sleep wellness

Luxury bedding brand Snuggledown wanted to go beyond the bedroom with a campaign built on the idea of providing an ‘ultimate escape’ – transporting you somewhere else, both physically and emotionally. Inspired by the simple visual and verbal language of mindfulness, we built out the idea of ‘Sleep wellness’ in order to hint at a world of ultimate relaxation.